Cosmeceutical Usage Behaviour among Young Adults in India: Cosmetovigilance Assessment is Needed

Mitali *

Centre for Public Health, Panjab University, Chandigarh, India.

Dinesh Kumar Walia

Department of Community Medicine, Government Medical College and Hospital, Sector- 32 Chandigarh, India.

Manoj Kumar Sharma

Centre for Public Health, Panjab University, Chandigarh, India.

Savita Prashar

Centre for Public Health, Panjab University, Chandigarh, India.

*Author to whom correspondence should be addressed.


Abstract

The growing demand for cosmeceuticals among young adults has necessitated an understanding of the factors influencing their awareness and usage. This cross-sectional study analyzed the sources of awareness, usage patterns, and perceptions of cosmeceuticals among 171 students of Panjab University, with 24.6% males and 75.4% females. Social media (78.1%) and peer recommendations (56.1%) emerged as the primary sources of awareness, while dermatologists were less frequently consulted (38.2%). Acne or dryness (75.4%) was the most common reason for use, and 39.2% of students reported experiencing adverse effects but did not report them due to lack of awareness or perceived inefficacy. Spending patterns showed that 64.9% of students invested between ₹500 and ₹2,000 per month on cosmeceuticals. These findings highlight the urgent need for targeted awareness campaigns, dermatology-led guidance, and the development of a structured cosmetovigilance system in India to ensure safer and more informed use of cosmeceuticals.

Keywords: Cosmeceuticals, awareness, usage patterns, skincare, cosmetovigilance


How to Cite

Mitali, Dinesh Kumar Walia, Manoj Kumar Sharma, and Savita Prashar. 2025. “Cosmeceutical Usage Behaviour Among Young Adults in India: Cosmetovigilance Assessment Is Needed”. Asian Journal of Education and Social Studies 51 (9):710-18. https://doi.org/10.9734/ajess/2025/v51i92409.

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