Impact of Binge Watching on Academic Procrastination: An Empirical Research on University Students
Shweta Kastiya
*
Department of Management Studies, IIS (Deemed to be University), Jaipur, India.
Arti Sharma
Department of Sociology and Social Work, IIS (Deemed to be University), Jaipur, India.
*Author to whom correspondence should be addressed.
Abstract
This research examines the association between binge-watching and procrastination within the university cohort. Examining the observing and binge-watching behaviours along with procrastination tendencies of 270 people provided useful data. Results depicted binge-watching and procrastination as positively correlated behaviours. With this in mind, it can be concluded that binge-watching, procrastination of academic tasks and especially the delay of tasks due to the consumption of other media, should be of concern in order to see the positive shift in binge-watching among university students focuses media consumption. This shows the need to implement wellness strategies to promote healthier media consumption.
Keywords: Academic procrastination, binge-watching, media consumption, behaviours